Sunk cost fallacy is real Tapestry

We invest money, time and effort in an enterprise because we believe in the happy ending. Every investment has a risk and you enter the game knowing it but still hoping for the best. One thing that I’ve learned with the stock market is the use of a stop loss. You just set an exit point and when the market goes against you automatically a robot sells your shares. It is a good tool to deal with emotional paralysis.